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Empire chief operating office Pierre St-Laurent replaces Michael Medline as the company's CEO, effective immediately.Supplied

Sobeys parent Empire Co. Ltd. EMP-A-T has appointed a company veteran as its new chief executive officer, effective immediately.

The Stellarton, N.S.-based grocer, which operates banners such as Sobeys, Safeway, IGA, Farm Boy and discounter FreshCo, announced Wednesday that Pierre St-Laurent is taking on the top job, replacing retiring CEO Michael Medline.

Mr. Medline will remain with the company for a number of weeks to assist with the transition and will retire before the end of the year.

Mr. St-Laurent has been with the company for 34 years and most recently served as Empire’s chief operating officer.

“Pierre is a seasoned retail executive who has served as one of the key architects of our company’s success, and our board is unanimous that he is the right choice to create long-term value for all of our stakeholders,” Empire board chair James Dickson wrote in a news release.

“Choosing a leader from within our senior leadership ranks speaks to the depth of talent in our company and reinforces that our greatest strength lies in our people – those who know our business, live our values and have helped shape our success.”

Sobeys parent Empire beats profit growth estimates as shoppers shift from discount-hunting

During his nine years as CEO, Mr. Medline led a turnaround at what was then a struggling company, simplifying its structure, cutting costs and increasing sales.

He also led the launch of its Voilà e-commerce business, accelerating the focus on online grocery shopping. That business has seen slower growth than expected and is still working toward profitability – a challenge his successor will now take over.

Mr. St-Laurent has experience in a number of roles in the company, including in finance, distribution and logistics, retail operations and merchandising.

“Pierre is a proven and passionate leader and a fantastic executive who has played a critical role in the transformation and growth of Empire over the past nine years,” Mr. Medline wrote in the release.

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Tickers mentioned in this story

Study and track financial data on any traded entity: click to open the full quote page. Data updated as of 24/04/26 4:00pm EDT.

SymbolName% changeLast
EMP-A-T
Empire Company Limited
+0.66%47.14

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