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RBC and Canadian Tire Corporation announce strategic loyalty partnership, expanding rewards and enhancing value for millions of Canadians

Newswire.ca - Thu Mar 27, 2025

TORONTO, March 27, 2025 /CNW/ - Royal Bank of Canada (TSX: RY) (NYSE: RY) (RBC) and Canadian Tire Corporation, Limited (TSX: CTC) (TSX: CTC.A) (CTC) today announced a long-term strategic loyalty partnership between Avion Rewards and Triangle Rewards. This collaboration will enhance the value of both programs by linking millions of eligible RBC credit and debit cardholders to Triangle Rewards, enabling them to earn more Canadian Tire Money while unlocking exclusive promotions at Canadian Tire, SportChek, Mark's and other CTC retail banners. The partnership expands the reach of Triangle Rewards and further strengthens Avion Rewards' strong network of merchant partners.

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