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Happy Belly Divests Holy Crap Foods to Fuel QSR Expansion and Refreshes Board

Tipranks - Fri Mar 6, 10:14AM CST

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Happy Belly Food Group ( (TSE:HBFG) ) has provided an announcement.

Happy Belly Food Group has completed the sale of its wholly owned cereal and oatmeal subsidiary Holy Crap Foods for C$1 million in cash plus working capital adjustments, converting what management called a non-core asset into capital for restaurant expansion. The company highlighted that the transaction implies an estimated 10x EBITDA multiple and said the proceeds will support near-term store openings and franchise growth as it doubles down on its QSR-led strategy.

As part of the strategic shift away from consumer packaged goods and toward quick-service restaurants, Happy Belly has appointed veteran corporate lawyer Matt Appleby to its board, while long-time director Kevin Cole has stepped down after helping shepherd the CPG vertical. The board changes are intended to bolster governance and capital markets expertise as the company pursues QSR growth and potential franchising opportunities across its portfolio brands.

The most recent analyst rating on (TSE:HBFG) stock is a Buy with a C$2.50 price target. To see the full list of analyst forecasts on Happy Belly Food Group stock, see the TSE:HBFG Stock Forecast page.

Spark’s Take on TSE:HBFG Stock

According to Spark, TipRanks’ AI Analyst, TSE:HBFG is a Neutral.

Happy Belly Food Group’s overall stock score is primarily impacted by its financial performance, which shows strong revenue growth but significant profitability and cash flow challenges. Technical analysis indicates a bullish trend, but overbought signals suggest caution. The valuation is weak due to a negative P/E ratio and lack of dividend yield.

To see Spark’s full report on TSE:HBFG stock, click here.

More about Happy Belly Food Group

Happy Belly Food Group Inc. is a Canadian company focused on acquiring and scaling emerging food brands across the country. The group has increasingly oriented its portfolio toward quick-service restaurant concepts, operating and expanding banners such as Rosie’s Burgers, Heal Wellness, Via Cibo, iQ Food Co., and Yolks Breakfast within the QSR segment.

Average Trading Volume: 166,870

Technical Sentiment Signal: Buy

Current Market Cap: C$221M

For detailed information about HBFG stock, go to TipRanks’ Stock Analysis page.

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